Tag Archives: e-commerce

GZ, SZ push demand for cross-border e-commerce talent

Recruitment website Zhaopin has released a report showing that Guangzhou and Shenzhen are by far the country’s biggest recruiters of talent for the burgeoning area of cross-border e-commerce. In the first quarter of 2021, positions advertised on the platform for foreign trade import and export industries overall rose 11.2% year-on-year, with Guangdong ranking just ninth at 18.3%. However, the fastest-growing segment was in cross-border e-commerce operations, where the province accounts for 51.6% of the country’s overall demand. Nearly all of this came from its two biggest cities, Shenzhen and Guangzhou, which accounted for a combined 48.8% of the total.

Cross-border e-commerce is a category denoting direct online sales between merchants in China and buyers overseas. It includes, for instance, sales by Chinese firms on Amazon.com and Aliexpress.com.

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Cross-border e-commerce surges

Guangdong may be weathering a difficult external trade environment, yet growth in one key segment is exploding: cross-border e-commerce. In the first half of this year, imports and exports ordered and shipped via the internet grew 76.8% to RMB43.02 billion. Nearly all went through special bonded zones in Guangzhou, Shenzhen, Zhuhai and Dongguan, where 3,000 enterprises have clustered to take advantage of easier tax and other regulations.

Admittedly, this is still a small drop in the bucket. The province’s overall trade was worth RMB 3.28 trillion in the first six months, up 1.3% year-on-year, accounting for 22.4% of China’s total imports and exports. More than half was accounted for by private enterprises, which saw their trade numbers grow 5.9%, up 2.2 percentage points YoY.

Guangdong FDI rises

Hong Kong may be a worrisome mess, but foreign investment continues to like what it sees in the rest of the Greater Bay Area. In Guangdong, 7,820 new foreign direct investment enterprises were established in the first half of the year, worth RMB83.77 billion, up 5.9% YoY.

One of the highlights came from Fortune 500 company General Electric (GE), which has set up the Asian Biotechnology Park in Guangzhou. It now plans to build a world-class offshore wind turbine assembly base in Jieyang as well as an operation and development center in Guangzhou.

The provincial government has made efforts recently to improving the business environment by introducing an “express lane” for multinational companies to receive approval on projects. As a result, Siemens has signed a comprehensive cooperation agreement with Guangdong, while another 17 major projects have settled here.

E-commerce giants move into Zhongshan

As a traditional manufacturing base, Zhongshan has a collection of clusters in home appliances, lighting and apparel. That might not set anyone’s hair on fire, given how the Greater Bay Area has been turning gung-ho on industrial upgrading since the release of the masterplan in February. However, they are just what is needed by some of the country’s biggest e-commerce behemoths.

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